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Picree, leveraging the unique methods and expertise we cultivated as Japan's first interactive video company, offers services utilized by a diverse range of industries - from corporations to local governments and educational institutions. Picree, leveraging the unique methods and expertise we cultivated as Japan's first interactive video company, offers services utilized by a diverse range of industries - from corporations to local governments and educational institutions.

Over
1,000 videos
produced!
Performance Results No.1
A pioneer in interactive videos in Japan

Leveraging the unique methods and expertise we cultivated as Japan's first interactive video company,
our services are utilized by a diverse of industries - from corporations to local governments and educational institutions.

  • Production Track Record 株式会社リクルート
  • Production Track Record 日刊スポーツ
  • Production Track Record 大丸松坂屋百貨店
  • Production Track Record eltes
  • Production Track Record DONUTS
  • Production Track Record KOKOPELLI
  • Production Track Record GS YUASA
  • Production Track Record Hash Dash
  • Production Track Record ちばぎん
  • Production Track Record DeNA sompo carlife
  • Production Track Record ゆうちょ銀行
  • Production Track Record 東京建物
  • Production Track Record 再春館製薬所
  • Production Track Record 成蹊大学
  • Production Track Record 東急不動産
  • Production Track Record 第一カッター興業
  • Production Track Record 警視庁
  • Production Track Record 外務省
  • Production Track Record 消防庁
  • Production Track Record 旭タンカー
  • Production Track Record 東北新社
  • Production Track Record ミクシィ
  • Production Track Record BULKHOMME
  • Production Track Record ECH
  • Production Track Record アンファー
  • Production Track Record I-ne
  • Production Track Record 学習院大学
  • Production Track Record 慶応義塾大学

Interactive Videos Applications in Various Business Situations

Sales Promotion Campaign

Outcome
Improved conversion rate by 263%
Client
Bulk Homme Co., Ltd.
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Sales Promotion Campaign

Sales Promotion Campaign

Outcome
24% of trial users purchased in-store
Client
Kao Corporation
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Sales Promotion Campaign

Recruitment Branding

Outcome
Doubled the number of job applications
Client
Dai-Ichi Cutter Kogyo K.K.
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学部紹介

University Department Introduction

Outcome
Highlighted unique distinctions from other universities
Client
Gakushuin University
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学部紹介

University Department Introduction for International Students

Outcome
Achieved effective understanding for English-speaking students
Client
Keio University
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留学生向け学部紹介

ODA Man

Outcome
Achieved 40% video completion rate
Client
Japan's Ministry of Foreign Affairs
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ODAマン

"Chibagin" App Introduction

Outcome
Increased app usage comprehension and reduced in-store explanation workload
Client
The Chiba Bank Ltd.
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"Chibagin" App Introduction

man@bow Finance Quiz

Outcome
Attained a 5-minute average view duration
Client
Nomura Securities Co., Ltd.
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man@bow Finance Quiz

Service Introduction

Outcome
Projected increase in applications due to acceleration in service understanding
Client
DeNA SOMPO Carlife
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Service Introduction

Service Introduction

Outcome
Achieved viewership based on user interest and measured longer view duration
Client
Eltes Co., Ltd.
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Service Introduction

Extreme Horse Assessment

Outcome
Projected an increase in paid app downloads through content that horse racing fans can enjoy
Client
The Nikkan Sports News Co., Ltd.
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Extreme Horse Assessment

Sales Promotion Campaign

Outcome
Improved conversion rate by 128%
Client
ECH Corporation
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Sales Promotion Campaign

Sales Promotion Campaign

Outcome
6 times higher transition rate to the purchase site
76.5% of users reached the final scene
Client
ANGFA Co., Ltd.
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Sales Promotion Campaign

Recruitment Branding

Outcome
Enabled hands-on experience to decrease post-hiring job mismatches
Client
K.K. Ashisuto
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Recruitment Branding

A Day in a Student's Life Vlog

Outcome
Achieved an increase in video view duration
Client
Seikei University
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A Day in a Student's Life Vlog

App Download Campaign

Outcome
Achieved 18% video completion rate
Client
Sega Games Co., Ltd.
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App Download Campaign

X Campaign

Outcome
A collaboration project with X that maximizes the appeal of Yokohama FC players
Client
Yokohama FC
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X Campaign

Diagnosis LP

Outcome
23% of trial users proceeded to the application form
Client
Leverage, Inc.
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Diagnosis LP

Store Promotion Campaign

Outcome
13% of trial users purchased in-store
Client
Kao Corporation
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Store Promotion Campaign

Recruitment Branding

Outcome
Improved applicants' willingness to join by incorporating it into the recruitment process
Client
OHIZUMI Co., Ltd.
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Recruitment Branding

Recruitment Branding

Outcome
Enhanced comprehension of the job description
Client
Tokyo Metropolitan Police Department
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Recruitment Branding

Departmental Introduction Video

Outcome
Effectively communicated the unique images of each department while focusing on branding
Client
Nikken Technical College
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Departmental Introduction Video

University Department Introduction for International Students

Outcome
Achieved effective understanding for English-speaking students
Client
Keio University
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University Department Introduction for International Students

History Buff Test

Outcome
Achieved 20,000 page views
Client
Taisho University
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History Buff Test

Drone Property Introduction

Outcome
Attained 5 times the number of visitors
Client
INSPIRE Co., Ltd.
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Drone Property Introduction

Co-working Space Introduction

Outcome
Achieved 3 times the number of reservations
Client
Tokyu Land Corporation
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Co-working Space Introduction

Sales Promotion Campaign

Outcome
Increased landing page visit duration
Client
Saishunkan Pharmaceutical Co., Ltd.
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Sales Promotion Campaign

Valentine Project Campaign

Outcome
Measured 28,000 tweets in 2 days
Client
Netmarble Japan, Inc.
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Valentine Project Campaign

Sales Promotion Campaign

Outcome
Improved landing page visit duration
Client
I-ne Co., Ltd.
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Sales Promotion Campaign

Recruitment Branding

Outcome
Enhanced comprehension of the job description
Client
Fire and Disaster Management Agency
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Recruitment Branding

Manual

Outcome
Transformed the work manual into a video
Client
Asahi Tanker Co., Ltd.
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Manual

Service Introduction

Outcome
Achieved viewership based on user interest and measured longer view duration
Client
Invast Securities Co., Ltd.
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Service Introduction

Service Introduction

Outcome
Attained effective understanding among sales agents
Client
Kokopelli, Inc.
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Service Introduction

Facility Introduction

Outcome
Achieved viewership based on user interest and measured longer view duration
Client
Sega Sammy Holdings, Inc.
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Facility Introduction

Product Introduction

Outcome
Achieved viewership based on user interest and measured longer viewer duration
Client
GS Yuasa Corporation
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Product Introduction

Pre-Study Abroad Orientation

Outcome
Reduced pre-departure briefing costs
Client
Benesse Corporation
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Pre-Study Abroad Orientation

Recruitment Interview

Outcome
Increased video stay duration
Client
Chiba Prefectural Police Department
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Recruitment Interview

Reasons for Using Interactive Videos

6 Effective Use Cases

Branding

6 Effective Use Cases Branding

Sales Tool
Service Introduction

6 Effective Use Cases Sales Tool Service Introduction

Educational Content
E-learning

6 Effective Use Cases Educational Content E-learning

Facility and School Introduction

6 Effective Use Cases Facility and School Introduction

Recruitment

6 Effective Use Cases Recruitment

Sales Promotion

6 Effective Use Cases Sales Promotion

Advantages of Interactive Videos

Advantages for Users
  • Ability to proceed at one's own pace
  • Easy to maintain engagement
Advantages for Companies
  • Ability to measure effectiveness
  • Capability to accumulate data

Visualization and Analysis of Consumer Behavior

Detailed consumer behavior can be captured after the video starts playing.
Visualization of where video drop-offs occurred and where interest was generated is possible.

Detailed consumer behavior can be captured after the video starts playing. Visualization of where video drop-offs occurred and where interest was generated is possible.

Improvement Opportunities

  • Recruitment rate
  • Number of entries
  • Sales efficiency
  • Conversion rate
  • Action rate
  • Video completion rate
  • Website conversion rate

Our Achievements

Bounce rate
80% → 20%
Average view duration
2mins → 3mins2secs
Click-through rate
0.2% → 10%
Video completion rate
2% → 17.8%
Number of taps
6.7times
Engagement rate
Increased
Conversion rate
19.3%
E-commerce site transition rate
78%

Comparison of Common Interactive Video Services

Comparison of Common Interactive Video Services

4 Points of Why Choose Picree

POINT01 Overwhelming Cost Performance

A fee structure suitable for interactive videos
that do not require frequent revisions

As interactive videos are unlike landing pages and advertisements where frequent revisions are common, our competitors offer this service on a monthly fee basis.
On the other hand, our company charges only for production costs, lowering hurdles to adoption and making it easy to use for a wide range of clients.

4 Points of Why Choose Picree POINT01 Overwhelming Cost Performance

POINT02 Planning Expertise

Interactive video planning ability backed by data

The mere creation of interactive videos is not enough to produce results. Questions such as "What kind of video structure will be effective?" or "Why would viewers want to engage with it?" are important points of consideration.
We provide our expertise as Japan's first interactive video provider to ensure your success.

4 Points of Why Choose Picree POINT02 Planning Expertise

POINT03 Achievements and Case Studies

A track record of more than 300 companies supported
and a wealth of success stories across industries

Determining where to use interactive videos is imperative - whether it is for recruitment information sessions, product landing pages, or social media. Therefore, an overall strategy tailored to each platform is necessary.
We view interactive videos as a tool to maximize the effectiveness of a marketing strategy.

4 Points of Why Choose Picree POINT03 Achievements and Case Studies

POINT04 Production Agent

Support starting from the time-intensive scenario creation

Creating scenarios for interactive videos is very time-consuming for someone with no experience in video production. Leveraging our expertise and experience, we provide support starting from the scenario creation stage, allowing you to focus on achieving results in your core business using the interactive video.

4 Points of Why Choose Picree POINT04 Production Agent

Picree's Features

C Link Picree's Features C Link

One video can be branched to another. By focusing solely on the information that the user is requesting, it can improve trial completion rates and comprehension levels.

Website Link Picree's Features Website Link

Actions such as purchasing, reserving, requesting materials, or downloading can be directly linked within the video. By directing highly engaged customers, it can improve conversion rates (CVR).

Pop-ups Picree's Features Pop-ups

Images, videos, text, and HTML can be displayed on videos. By providing supplementary explanations, you can fulfill the needs of all viewers who want to know more.

Table of Contents Picree's Features Table of Contents

Quickly guide users to the chapter that they want

Phone Link Picree's Features Phone Link

Direct call initiation from a link within the video

Social Media Link Picree's Features Social Media Link

Seamless direction of customers to social media platforms from a link within the video

API Integration Picree's Features API Integration

Integration of API such as Google Analytics, among others

Chatbot
Integration Picree's Features Chatbot Integration

Allows the integration of various types of chatbots

External
Distribution Picree's Features External Distribution

Distribution on the web app ad space through integration with ad networks and DSPs

Retargeting Tags Picree's Features Retargeting Tags

Various retargeting tags can be embedded

Tracking Tags Picree's Features Tracking Tags

Various targeting tags can be embedded

Coupon Issuance Picree's Features Coupon Issuance

Coupons can be issued in the video

Gacha Function Picree's Features Gacha Function

Allows users to experience gachas in the video

Usage Process

Usage Process Usage Process

Interview and Proposal

The person-in-charge listens to your issues and needs, and proposes an interactive video utilization plan customized to address your company's challenges.

Contract

Plan Finalization and Production Start

We present a structure diagram of the interactive video and if necessary, storyboards, and provide a final plan. Once the final amount and content are determined, actual production begins.

Project Delivery and Improvement Analysis

We provide feedback on the operating status as needed and suggest improvements for future initiatives.